Igpay 
AUTHOR : KHOKHO DATE : 25/12/2023 Introduction In the fast-paced world of finance, managing personal debts can be overwhelming. Individuals often find themselves juggling multiple loans, leading to a tangled web of repayments and financial stress. This article explores the role of payment processors in easing this burden, specifically in the context of personal loans[2] … Read more
AUTHOR: RUBBY PATEL DATE: 04/ 01/24 Introduction In the dynamic landscape of digital transactions, payment gateway loyalty programs have emerged as game-changers, redefining how businesses and consumers interact. This article delves into the intricacies of these programs, focusing on their evolution, key features, popular programs in India, benefits for both merchants and consumers, challenges, success … Read more
AUTHOR: SELENA GIL DATE: 4/1/2024 Introduction In the ever-evolving landscape of financial services, payment providers Marketing in India are increasingly turning to market automation to streamline their operations, enhance customer engagement, and stay ahead in a competitive market. Challenges in the Indian Payment Provider Sector The Indian payment provider sector faces several challenges, including a … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction In the dynamic landscape of digital payments, ensuring a seamless and swift transaction experience is paramount. This has led payment providers in India to focus extensively on response rate optimization (RRO). In this article, we delve into the nuances of RRO, its challenges, strategies for improvement, and the significance … Read more
AUTHOR : HAANA TINE DATE:04/01/2024 Introduction In the bustling landscape of India’s financial technology, payment providers have become integral to the success of businesses. Direct marketing analytics a powerful tool for extracting insights from data, is now converging with payment services, creating a paradigm shift in the way businesses understand and approach their customers. Evolution … Read more
AUTHOR: SELENA GIL DATE: 4/1/2024 Introduction India’s payment industry has witnessed exponential growth, fostering a competitive landscap. Amidst this dynamism, outbound marketing strategies have emerged as pivotal tools for payment providers to establish their presence and engage with diverse consumer segments. Understanding Payment Providers and Their Significance Payment providers serve as the backbone of financial … Read more
AUTHOR: RUBBY PATEL DATE: 04/01/24 Introduction In the dynamic landscape of e-commerce, payment gateways play a pivotal role in facilitating online transactions securely However, there’s more to these gateways than just processing payments This article explores the realm of payment gateway cross-selling in India, shedding light on its significance, benefits, challenges, and best practice Understanding … Read more
AUTHOR: RUBBY PATEL DATE: 04/01/24 Introduction In the fast-paced world of e-commerce the role of payment gateways has become paramount. These digital mechanisms facilitate the smooth flow of funds between buyers and sellers. In the context of India’s thriving market, the concept of direct sales through payment gateways has gained substantial traction Evolution of Payment … Read more
AUTHOR: HAANA TINE DATE:04/01/2024 Promotional marketing in India has witnessed a significant evolution, and payment providers play a crucial role in shaping and influencing this landscape. In this article, we will delve into the strategies, challenges, and future trends associated with payment provider promotional marketing in the Indian market. Introduction Promotional marketing is the heartbeat … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction Database marketing has become a cornerstone for payment providers in India, transforming the way they engage with users and shape their marketing strategies. As digital payments continue to surge, understanding the nuances of database marketing becomes crucial for sustained success in the competitive landscape. Evolution of Payment Providers in … Read more