AUTHOR: ROSE KELLY DATE: 23/02/2023 In the dynamic landscape of digital commerce, the synergy between payment processors and inbound marketing strategies has become increasingly vital, particularly in a burgeoning market like India. As businesses navigate the complexities of online transactions and customer engagement, understanding the intersection of payment processing and inbound marketing is crucial for … Read more
AUTHOR: SELENA GIL DATE: 4/1/2024 Introduction India’s payment industry has witnessed exponential growth, fostering a competitive landscap. Amidst this dynamism, outbound marketing strategies have emerged as pivotal tools for payment providers to establish their presence and engage with diverse consumer segments. Understanding Payment Providers and Their Significance Payment providers serve as the backbone of financial … Read more
AUTHOR: HAANA TINE DATE:04/01/2024 Promotional marketing in India has witnessed a significant evolution, and payment providers play a crucial role in shaping and influencing this landscape. In this article, we will delve into the strategies, challenges, and future trends associated with payment provider promotional marketing in the Indian market. Introduction Promotional marketing is the heartbeat … Read more