AUTHOR: PUMPKIN KORE DATE: 01/03/2024 In today’s fast-paced digital landscape, the evolution of payment processors has become a pivotal aspect of business operations [3]. As businesses in India continue to embrace technology, the integration of cloud-based software into payment processing systems has emerged as a game-changer. This article delves into the nuances of payment processors, … Read more
AUTHOR: ROSE KELLY DATE: 26/02/2024 Introduction In today’s digital age, businesses in India are increasingly turning to marketing automation to streamline their operations and enhance customer engagement. Payment processors, in particular, are leveraging automation tools to stay competitive in the rapidly evolving market landscape. This article explores the significance of marketing automation for payment processors … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction In the dynamic landscape of digital payments, ensuring a seamless and swift transaction experience is paramount. This has led payment providers in India to focus extensively on response rate optimization (RRO). In this article, we delve into the nuances of RRO, its challenges, strategies for improvement, and the significance … Read more
AUTHOR : Sook DATE : 26/12/2023 Introduction India’s financial landscape is rapidly evolving, with digital payments and structured debt recovery[1] becoming key pillars of this growth. Payment processors ensure smooth, secure, and efficient online transactions, while debt recovery systems ensure financial accountability. This article dives deep into these interconnected systems. Payment Processor or Debt Recovery … Read more