AUTHOR : BELLA DATE : FEBRUARY 24, 2024 Introduction to High-Risk PSP Outbound Marketing What is PSP? A Payment Service Provider (PSP) is a third-party entity that facilitates payment transactions between customers and merchants. In the context of high-risk industries, PSPs specialize in catering to businesses operating in sectors with elevated levels of risk, such … Read more
AUTHOR: ROSE KELLY DATE: 23/02/2023 Introduction to Payment Processor Relationship Marketing In the fast-paced digital world of commerce, the relationship between payment processors and merchants holds significant importance. Payment processor relationship marketing in India has become a crucial aspect of business strategy, facilitating seamless transactions and fostering long-term connections with customers. Understanding Relationship Marketing Definition … Read more
AUTHOR: SELENA GIL DATE: 4/1/2024 Introduction In the ever-evolving landscape of financial services, payment providers Marketing in India are increasingly turning to market automation to streamline their operations, enhance customer engagement, and stay ahead in a competitive market. Challenges in the Indian Payment Provider Sector The Indian payment provider sector faces several challenges, including a … Read more
AUTHOR : HAANA TINE DATE:04/01/2024 Introduction In the bustling landscape of India’s financial technology, payment providers have become integral to the success of businesses. Direct marketing analytics a powerful tool for extracting insights from data, is now converging with payment services, creating a paradigm shift in the way businesses understand and approach their customers. Evolution … Read more
AUTHOR: SELENA GIL DATE: 4/1/2024 Introduction India’s payment industry has witnessed exponential growth, fostering a competitive landscap. Amidst this dynamism, outbound marketing strategies have emerged as pivotal tools for payment providers to establish their presence and engage with diverse consumer segments. Understanding Payment Providers and Their Significance Payment providers serve as the backbone of financial … Read more
AUTHOR: RUBBY PATEL DATE: 04/01/24 Introduction In the fast-paced world of e-commerce the role of payment gateways has become paramount. These digital mechanisms facilitate the smooth flow of funds between buyers and sellers. In the context of India’s thriving market, the concept of direct sales through payment gateways has gained substantial traction Evolution of Payment … Read more
AUTHOR: HAANA TINE DATE:04/01/2024 Promotional marketing in India has witnessed a significant evolution, and payment providers play a crucial role in shaping and influencing this landscape. In this article, we will delve into the strategies, challenges, and future trends associated with payment provider promotional marketing in the Indian market. Introduction Promotional marketing is the heartbeat … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction Database marketing has become a cornerstone for payment providers in India, transforming the way they engage with users and shape their marketing strategies. As digital payments continue to surge, understanding the nuances of database marketing becomes crucial for sustained success in the competitive landscape. Evolution of Payment Providers in … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction In the ever-evolving landscape of the payment provider industry, effective lead generation has become a linchpin for sustainable growth. As digital transactions surge in India, the need for payment providers to acquire quality leads has never been more crucial. This article delves into the nuances of payment provider lead … Read more
AUTHOR: BABLI GUPTA DATE:04/01/24 Introduction In the fast-paced digital era, the payment landscape in India has undergone a significant transformation With the rise of digital payment providers are exploring innovative ways to engage users and stay ahead in a competitive market. One such strategy gaining prominence is personalized advertising. This article delves into the evolution … Read more