AUTHOR : JENNY DATE : MARCH 12, 2024 In the dynamic landscape of digital transactions Payment Gateway Data-Driven Marketing has emerged as a game-changer for businesses in India. With the proliferation of online transactions and the increasing importance of data, businesses are harnessing the power of payment gateway data to shape their marketing strategies. Understanding … Read more
AUTHOR : HAANA TINE DATE:04/01/2024 Introduction In the bustling landscape of India’s financial technology, payment providers have become integral to the success of businesses. Direct marketing analytics a powerful tool for extracting insights from data, is now converging with payment services, creating a paradigm shift in the way businesses understand and approach their customers. Evolution … Read more
AUTHOR: BABLI GUPTA DATE: 04/01/24 Introduction Database marketing has become a cornerstone for payment providers in India, transforming the way they engage with users and shape their marketing strategies. As digital payments continue to surge, understanding the nuances of database marketing becomes crucial for sustained success in the competitive landscape. Evolution of Payment Providers in … Read more
AUTHOR: SELENA GIL DATE: 3/1/2024 India’s payment provider data-driven landscape has witnessed a transformation propelled by the advent of data-driven marketing strategies. The convergence of technology, consumer behavior analysis, and digital payment systems has significantly reshaped how payment providers approach their marketing endeavors in the country. Introduction In recent years, the payment sector in India … Read more