AUTHOR: PUMPKIN KORE DATE: 28/02/2024 India’s payment landscape has witnessed a transformative shift with the advent of high-risk payment service providers (PSPs). These entities, while providing valuable financial services, face unique challenges in marketing due to their high-risk nature. In this article, we will explore the world of high-risk PSP inbound marketing in India, delving … Read more
AUTHOR: ROSE KELLY DATE: 26/02/2024 Introduction In today’s digital age, businesses in India are increasingly turning to marketing automation to streamline their operations and enhance customer engagement. Payment processors, in particular, are leveraging automation tools to stay competitive in the rapidly evolving market landscape. This article explores the significance of marketing automation for payment processors … Read more
AUTHOR : BELLA DATE : FEBRUARY 26, 2024 Introduction to High-Risk PSP B2B Direct Marketing High-risk Payment Service Providers (PSPs) engage in Assisting transactions for industries or businesses deemed high-risk due to factors like regulatory complexities, high Reversal rates, or Vulnerability to fraud. In the realm of Enterprise-to-Enterprise (B2B) direct marketing, Exploring these Speculative industries … Read more
AUTHOR : RUBBY PATEL DATE : 22/12/23 Introduction Payment processors have become the backbone of strategic planning in India’s dynamic business landscape. In recent years, the evolution of payment processing payment processing Vsystems has transformed the way businesses operate, impacting everything from financial transactions to overall strategic planning. Evolution of Payment Processors in India India … Read more
AUTHOR : JENNY DATE :22-12-2023 Entrepreneurship in India has seen a remarkable surge in recent years, fostering innovation, creativity, and economic growth. However, for budding entrepreneurs to thrive, mentorship plays pivotal role. To support these ventures, the utilization of High-Risk Payment Service Providers (PSPs) has emerged as a crucial component in facilitating transactions and also … Read more
AUTHOR : JAYOKI DATE : 22/12/2023 Introduction In a country as diverse as India, the success of payment providers is not merely about facilitating transactions; it’s about navigating a complex and dynamic landscape. As we delve into the strategies that make payment providers thrive in India, it’s essential to understand the unique characteristics of the … Read more